Tag: real estate marketing

Your Client and You –A Partnership Relationship

Your Client and You –A Partnership Relationship

By John Giffen As published in Inman News on August 9, 2020 I always believe the relationship that exists between my clients and me is a partnership. We are working together in finding their new home or selling the one in which they currently live. The partnership is founded on mutual trust, honesty, respect, loyalty, …

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Creating a Daily Plan of Action That Leads to Success

Creating a Daily Plan of Action That Leads to Success

By John Giffen As published on Inman News on November 29, 2019 In real estate, we find ourselves facing numerous tasks every single day. Our business requires us to work on prospecting, personal marketing, listing management, transaction management, overseeing the activities of current sellers and buyers, and other important responsibilities. At times, we are running …

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Seven No-brainers for Keeping it Civil Online

Seven No-brainers for Keeping it Civil Online

Creating fire on social media might just cause irreparable damage Originally published on Inman News on June 20, 2019 Social media has grown over the years to play an integral role in real estate agents’ business lives: It’s become a primary advertising tool for listings, as well as for promoting an agent’s business. Facebook and Twitter have become essential …

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Managing Your Social Media Posts

Managing Your Social Media Posts

The following is an excerpt from “Do You Have a Minute? An Award-Winning Real Estate Managing Broker Reveals Keys for Industry Success” Since the creation of Facebook in 2004 and Twitter in 2006, social media has grown exponentially with millions of people posting stories, pictures, videos, advertisements, and other media online. For most of us, …

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