Don’t be a stealth agent! Even during the COVID-19 crisis

Don’t be a stealth agent! Even during the COVID-19 crisis

By John Giffen As published in Inman News on April 19, 2020 The onset of the COVID-19 virus is creating a very challenging time for real estate professionals throughout the United States and Canada.  Almost all of us are under a “stay at home” or “shelter at home” directive from our state or local governments, …

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Is Your 2020 Business Plan Adapting to the COVID-19 Virus?

Is Your 2020 Business Plan Adapting to the COVID-19 Virus?

By John Giffen As published in Inman News on April 5, 2020 During the past few weeks, I have read numerous articles on Inman concerning navigating the unchartered waters of the COVID-19 virus.  At last count, over 120 columns have been published on Inman addressing topics from how agents and brokers are handling their businesses …

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A Broker’s Perspective on the COVID-19 Virus

A Broker’s Perspective on the COVID-19 Virus

By John Giffen As published in Inman News on March 22, 2020 Our world is living in an unprecedented time.  I don’t think anyone could imagine what our country and the rest of the globe is experiencing with the spread of the COVID-19 virus – also known as the coronavirus.  Schools, businesses, restaurants, bars, places …

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8 Selling Realities Every Real Estate Agent Needs to Embrace

8 Selling Realities Every Real Estate Agent Needs to Embrace

By John Giffen As published on Inman News on March 8, 2020 Practicing real estate is a second career for many. It is for me. Prior to getting my real estate license, I was in the printed paperboard packaging industry selling folding cartons to national consumer products companies. I sold boxes to companies who manufactured …

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7 Ways to Keep the Real Estate Transaction on Track

7 Ways to Keep the Real Estate Transaction on Track

By John Giffen Note: This post contains content from my February 23, 2020 column on Inman News. Additional content can be found in this post. Each real estate transaction is as different as are the people participating in it. The personalities of the clients and real estate professionals can have a bearing on whether or …

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How to help sellers (and keep your sanity) through a messy divorce

How to help sellers (and keep your sanity) through a messy divorce

Home sales resulting from divorce can be fraught with peril. Here’s how to navigate through this rocky relationship terrain By John Giffen As published in Inman News on February 9, 2020 Over the years, I worked with numerous sellers who were ending their marriages. I never sought these particular listings; they just landed in my …

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Don’t pretend to have all the answers: It could come back to bite you!

Don’t pretend to have all the answers: It could come back to bite you!

Providing clients bad information could lead to a lawsuit or state regulatory agency complaint By John Giffen As published in Inman News on January 26, 2020 As real estate professionals, we want clients to turn to us for answers to all of their questions. We don’t want to look unprofessional if we don’t know the …

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Know When It’s Time to Call Your Broker: 10 issues that you should take to the next level.

Know When It’s Time to Call Your Broker: 10 issues that you should take to the next level.

By John Giffen As published on Inman News on January 12, 2020 The role of the principal broker (or managing broker, broker-in-charge, etc.) is significant to the success of your real estate career. He or she must be able to provide advice and counsel on a wide array of topics including regulatory compliance, growing and …

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Creating a Daily Plan of Action That Leads to Success

Creating a Daily Plan of Action That Leads to Success

By John Giffen As published on Inman News on November 29, 2019 In real estate, we find ourselves facing numerous tasks every single day. Our business requires us to work on prospecting, personal marketing, listing management, transaction management, overseeing the activities of current sellers and buyers, and other important responsibilities. At times, we are running …

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