Category: Professionalism and Expertise

Don’t be a stealth agent! Even during the COVID-19 crisis

Don’t be a stealth agent! Even during the COVID-19 crisis

By John Giffen As published in Inman News on April 19, 2020 The onset of the COVID-19 virus is creating a very challenging time for real estate professionals throughout the United States and Canada.  Almost all of us are under a “stay at home” or “shelter at home” directive from our state or local governments, …

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A Broker’s Perspective on the COVID-19 Virus

A Broker’s Perspective on the COVID-19 Virus

By John Giffen As published in Inman News on March 22, 2020 Our world is living in an unprecedented time.  I don’t think anyone could imagine what our country and the rest of the globe is experiencing with the spread of the COVID-19 virus – also known as the coronavirus.  Schools, businesses, restaurants, bars, places …

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8 Selling Realities Every Real Estate Agent Needs to Embrace

8 Selling Realities Every Real Estate Agent Needs to Embrace

By John Giffen As published on Inman News on March 8, 2020 Practicing real estate is a second career for many. It is for me. Prior to getting my real estate license, I was in the printed paperboard packaging industry selling folding cartons to national consumer products companies. I sold boxes to companies who manufactured …

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How to help sellers (and keep your sanity) through a messy divorce

How to help sellers (and keep your sanity) through a messy divorce

Home sales resulting from divorce can be fraught with peril. Here’s how to navigate through this rocky relationship terrain By John Giffen As published in Inman News on February 9, 2020 Over the years, I worked with numerous sellers who were ending their marriages. I never sought these particular listings; they just landed in my …

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Know When It’s Time to Call Your Broker: 10 issues that you should take to the next level.

Know When It’s Time to Call Your Broker: 10 issues that you should take to the next level.

By John Giffen As published on Inman News on January 12, 2020 The role of the principal broker (or managing broker, broker-in-charge, etc.) is significant to the success of your real estate career. He or she must be able to provide advice and counsel on a wide array of topics including regulatory compliance, growing and …

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8 Steps for Crafting a Winning 2020 Business Plan

8 Steps for Crafting a Winning 2020 Business Plan

Set yourself up for long-term success by creating a business plan and executing it By John Giffen As published on Inman News on November 3, 2019 Do you have a business plan? In my experience, even historically successful multimillion dollar producers can flounder if the environment changes and they have no plan to fall back on. …

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